Mar 28, 2024  
2012-2013 Catalog 
    
2012-2013 Catalog [ARCHIVED CATALOG]

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   MAR 346 - Professional Selling

3.0 Credits
Prerequisites: ENG 121  and COM 115 ; Minimum grade C-.
This course introduces basic and advanced concepts of professional selling including customer analysis, communication skills, effective openings and closings, and customer relations. Students will learn the development of a sustainable sales culture in the workplace. The course will develop selling skills and concepts through the extensive use of sales exercises, role-plays, and presentations.
LEC 45 Clock hours



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