MAR 3046 - Professional Selling

3.0 Credits

Prerequisites: MAR 3026 with a grade of C- or higher.
Explores contemporary selling environments, strategies, and practices. Emphasizes customer analysis, professional communications, and the development of effective practical sales skills. Legal, ethical, and social issues in sales and sales management are discussed.
Prev. Course Codes: MAR-346
LEC 45 Contact hours